Editorial Lead, RefillWatch
Dana Wolff
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Tracks shrinkflation and creeping retailer prices on household staples. Built RefillWatch after one too many quiet 12% bumps on bulk water and laundry pods.
Dana Wolff covers consumer pricing the way a beat reporter covers city hall: with a spreadsheet, a stack of receipts, and a polite refusal to let press releases go unchecked. She started RefillWatch after noticing that the household subscriptions she had set up in 2020 had quietly doubled in price by 2024, with no email and no announcement.
RefillWatch tracks unit pricing across at least three retailers per consumable, weekly, with screenshots filed in a public pricing log. Dana does not accept sponsorship from the retailers or brands the site covers; affiliate revenue comes only from the refillable and reusable alternatives RefillWatch recommends.
Investigations
- Bottled Water vs. Filter Pitchers: The 2026 Economics of Hydration
Bottled water prices have surged by 20% since 2024. We break down the true cost of hydration, revealing why a $30 filter pitcher pays for itself in just 6 weeks and which filters are actually the cheapest per gallon.
- The Grocery Staples Unit Price Watch Guide: Coffee, Eggs, and Milk
Coffee, eggs, and milk are the "big three" of grocery price creep. Here's how to calculate the real cost per ounce and when bulk club pricing actually beats the local supermarket.
- Laundry Detergent Cost Per Load: The Definitive 2026 Price Comparison Guide
Most households overspend on laundry by $150+ per year simply by choosing the wrong detergent format. We break down the math on pods vs. liquid vs. powder and reveal the hidden costs of overdosing.
Recent pricing alerts
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